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Fashion for perfume

9

The perfume market began to resemble a fashion industry, in which new collections based on fashion trends appear every season. This is what has been happening with fragrances lately. The arrival of the spring-summer collection is also conditioned by its bright and fresh collection of perfumes.

The main trend in men’s perfumery this season is the use of bold floral notes that are not characteristic of men. Gradually, many fashion houses began to use floral components when creating men’s fragrances. This season, there are many more such components. For example, Fleur de Male by Jean Paul Gaultier or Vierges et Toreros by Etat Libre d`Orange. It is worth noting that perfumers mainly use such floral compositions as iris, ylang-ylang, rose and violet.

There are other novelties, many of which have already appeared on the shelves of boutiques. For example, the floral-leather fragrance Chamade Pour Homme from Guerlain fashion house. It is worth recalling that it was already published in 1999, then it could be exclusively purchased only on Valentine’s Day. Dior also pleased with its new fragrance Fahrenheit 32. Its main notes are vetiver, orange blossom and vanilla.
There are also quite mediocre options, but also worthy of attention. These are Story by Paul Smith, Light Blue by Dolce & Gabbana and Play by Comme des Garcons. The French Lover fragrance by Pierre Bourdon is well represented. At the presentation to the press, it was presented as Editions de Parfums Frederic Malle.

An interesting novelty was presented by the Guerlain fashion house, equally pleasing both the male and female halves of humanity. Perfumer Randa Hammami, with the help of Sylvaine Delacourte, has created two beautiful aromatic oils in the Arabian tradition: Oud Sensuel for men and Garden Sensuel for women.

Women’s perfume novelties can be united by one common theme: "icy, refreshing and transparent." It is these epithets that fit the fragrances presented by famous fashion houses this season. For example, West Side, Bryant Park and Coney Island from Bond #9 or new fragrances from Chanel. The Guerlain brand also did not stand aside, releasing the Iris Ganache perfume, which is distinguished by a chocolate-floral edible aroma. Pleased and Lostmarch, presenting to the women’s court as many as five perfume novelties. The Jatamansi fragrance, created within the walls of L`Artisan Parfumeur, also deserves praise. It is worth noting that it has become a kind of final point in the ecological line of cosmetics produced and developed by the perfumers of this brand. All of them are perfect for wearing in the summer.

What if the purpose of the relationship is something unconditional for which both the man and the woman could take responsibility? What if this is… the practice of love? Love is what is within us; something for which we are responsible in both good and bad times. Love allows us to focus on our own efforts and responsibilities, as well as to notice the advantages of our partner. Too many people focus on taking something from the relationship. But, for a harmonious relationship, you need to give, take responsibility for your happiness, and then “invest" it in others.

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